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    BlogSales & MarketingWeekly Thought

    Simple Steps to Successful Communication

    As we move through our workdays, the manner in which we communicate with clients and coworkers is key to the outcome of our productivity and…
    R2R MarketingJune 13, 2022
    Sales & MarketingWeekly Thought

    Avoid Analysis Paralysis and Make the Sale

    We’ve all been there. You start shopping for something online, and 30 minutes later you’re so far down the rabbit hole of options that you…
    Tom NoffsingerDecember 6, 2021
    PlanningSales & MarketingWeekly Thought

    ‘Tis the Season for Holiday Marketing

    The holidays are upon us, and no matter your industry, holiday marketing can be very rewarding for your business. Here are two key tips to…
    Tom NoffsingerNovember 15, 2021
    Sales & MarketingWeekly Thought

    Pick Up the Phone

    When most of our professional communication is done via email, we often lose sight of the benefits achieved by simply picking up the phone. Email…
    Tom NoffsingerMay 3, 2021
    BlogPlanningSales & MarketingWeekly Thought

    Spring Cleaning Your Marketing Plan

    Spring is all about change, rebirth, and (sometimes) throwing stuff away. With the first quarter of 2021 behind us, now is the time to spring…
    Tom NoffsingerApril 12, 2021
    BlogSales & MarketingWeekly Thought

    March Basketball Marketing Promotions: Yes or No?

    Have you noticed a lot of “Sweet 16” or similar basketball promotions lately? Whether it’s “March Madness” or the Grammys, we never recommend tying a…
    Tom NoffsingerMarch 22, 2021
    negative to positiveBlogSales & MarketingWeekly Thought

    How to Turn a Business Negative into a Positive

    It’s easy to only focus on your business’ positives in your marketing. But if your so-called negatives are obvious, it’s smart to bring them to…
    Tom NoffsingerMarch 15, 2021
    BlogSales & MarketingWeekly Thought

    Why Your Sales Mantra Should Be “Always Be Helping” Instead of “Always Be Closing”

    Most sales people and marketers are familiar with the phrase “Always be closing,” borrowed from the film version of David Mamet’s play, GlenGarry Glen Ross.…
    Tom NoffsingerMarch 1, 2021
    BlogSales & MarketingWeekly Thought

    What All Super Bowl Ads Have in Common

    If you follow R2R on social media, you saw that we posted our favorite Super Bowl ads of all time last week. They ranged from…
    Tom NoffsingerFebruary 8, 2021
    no dreams just goalsBlogPlanningSales & Marketing

    Setting Goals and Following Through

    The first step of good business planning is to set goals. To be clear, goals are not dreams. “I dream of opening more locations.” “I…
    Tom NoffsingerFebruary 1, 2021
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