It's Not Who You Know, It's How You Treat Them We've all heard the popular cliche, it's not what you know, it's who you know.…
Tom NoffsingerNovember 16, 2020
One of the best tools we use at R2R Marketing is consistent, accurate note-taking. Note taking helps us be more efficient with our time, reduce…
Tom NoffsingerNovember 2, 2020
Marketing pros will tell you your website, digital advertising and social media should generate inbound leads - potential customers that reach out to you, without…
Tom NoffsingerOctober 26, 2020
Salespeople know that prospects often make emotional buying decisions to solve their "pain." Too often, though, salespeople try to put people in pain, because they…
Tom NoffsingerOctober 16, 2020
Is your business trying to sell a product or service that the customer doesn't want? That's not only a bad sales tactic, it's a bad…
Tom NoffsingerOctober 6, 2020
Role-playing is one of the most commonly-used sales training and coaching techniques. Indeed, there’s no better way to get teams thinking on their feet, sticking…
Tom NoffsingerSeptember 1, 2020
The history of professional selling dates back well over a century, but that’s no reason to keep using outdated sales techniques. If you haven’t reviewed…
Tom NoffsingerAugust 18, 2020
Content marketing is the heart of most successful digital marketing campaigns. Look behind any great brand and you’ll find a wealth of valuable and original…
Tom NoffsingerAugust 11, 2020
As an entrepreneur or business owner, it’s likely that your customers are never far from your mind. As you do your best to satisfy their needs…
Tom NoffsingerAugust 6, 2020