As we start the New Year with both personal and professional goals in mind, remember that companies can (and SHOULD) have resolutions, too!
This year, set yourself apart from the competition with these tips:
Get Creative, and Don’t Follow The Competition.
Is your competition distributing an innovative print newsletter? Then go ahead and distribute a cutting edge e-newsletter. It’s time to grab the opportunity to utilize the channels for marketing that are not monopolized by others in your industry. No matter what you do, take the lead in the markets that your competition underutilizes.
Get Focused, Don’t Overwhelm Your Customer.
Sell ONE great product or service at a time! Start each meeting with a prospect by focusing on “why they called YOU”, not “all of the things that YOU have to offer them.” Too many choices can be overwhelming and cause them to look elsewhere.
Communicate, Communicate, Communicate.
In order to understand your customer and your target market prior to the sale, during the sale, and after the sale, you have to communicate effectively with them throughout the whole process. Provide your customer with clear and correct contact information and display all of it prominently on your website and social media pages.
Will this year be a landmark year for your company? It’s totally up to you. Call us today at 757-482-3492 or visit our website at www.r2rmarkets.com to learn more.
